UNLOCK THE SURPRISING POWER
OF CATALYTIC QUESTIONS
QUESTION BURST TOOLKIT
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HOW DO QUESTION BURSTS WORK?
“The point of catalytic questioning is to get beyond what first appears and instead to really probe the root issues ...The ‘question burst’ process of asking questions helps make sure that we haven’t missed a larger, more fundamental issue that could be impacting the customer experience.”
Abby Johnson
Chairman, CEO and president of Fidelity
Explore the Question Burst Method Process
Practice Chapter 3: “What If We Brainstormed for Questions?”
“The point of catalytic questioning is to get beyond what first appears and instead to really probe the root issues ...The ‘question burst’ process of asking questions helps make sure that we haven’t missed a larger, more fundamental issue that could be impacting the customer experience.”
Abby Johnson
Chairman, CEO and president of Fidelity
